All projects
Busaba Eathai Hoarding
King's Road, London SW3
- Type
- Construction hoarding installation
- Status
- Built
- Year
- 2011
- Scale
- Street-front hoarding
- Location
- 51.49° N, 0.17° W
A hoarding for Busaba Eathai's King's Road site, designed to connect with the street while construction went on behind it.
Instead of a blank site fence, the hoarding became a dynamic canvas: vertical fins carve out the restaurant's mark, lit at night, giving passers-by something beautiful and unexpected.
It's a small project with a simple idea behind it: even a building site can talk to its neighbours.